It takes more than just a great tagline and creative logo to state a brand’s identity. It is the company’s tone, messaging, typeface and colors that set apart each brand.

Building a brand is about the experience that people have when they interact with your business, whether it is online, word of mouth, billboards or advertisements.  Your brand meets your clients and tells your brand’s story long before you meet them.

DISCOVERY
COMPETITIVE ANALYSIS
CREATIVE / ART DIRECTION
BRAND STRATEGY / POSITIONING
RE-BRANDING
LOGO DESIGN
STYLE GUIDES
COLOR PSYCHOLOGY
FONT STYLING
TYPOGRAPHY
STATIONERY / COLLATERAL DESIGN
SOCIAL MEDIA IDENTITY

Our creative team is both visually and technically trained in traditional print media and digital media environments. There is no limit to what we can design for you here at Besa Marketing. Whether you are looking for out-of-the-box illustration, sophisticated print design, or engaging digital marketing assets, our team of creatives can get it done. Our designers will work collaboratively with our clients to give them the graphic design solution that gets them to stand out from their competitors.

PHOTOGRAPHY
ART DIRECTION
RESPONSIVE WEB DESIGN
ALTERNATIVE PRINTING
BROCHURES
POSTERS
BUSINESS CARDS
FLYERS
ADVERTISING CONTENT
PUBLICATION ADS
DIRECT MAIL
PACKAGING DESIGN
BILLBOARDS / OUTDOOR
MARKETING COLLATERAL
ILLUSTRTION
STATIONARY & COLLATERAL DESIGN
LARGE FORMAT GRAPHICS
TRADE-SHOW GRAPHICS

Through qualitative research we map out the various reasons people will come to your site and use all of that information to design specific pages and actions to guide visitors toward various landing pages and information on your site.

We consider all the technical aspects of the process, but we never lose focus on the end user’s experience. Which in turn allows users to navigate with ease, converting their experience into a sale.

USER RESEARCH
INFORMATION ARCHITECTURE
WIREFRAMING
DEVELOPMENTAL PLANNING
INTERFACE DESIGN
QUALITY ASSURANCE
USER FLOWS
RESPONSIVE SITE DESIGN
HEAT MAPPING
VISITOR RECORDING

88 percent of U.S. consumers perform online research before making a purchase. Without a responsive and informative design, this could result in an increased bounce rate, poor reputation, and lower conversion rate.

we will develop, design and create a custom website that not only creates a unique online experience for your page visitors but also strengthens your brand reputation. Your website is the foundation of your business – it is the initial touchpoint with your clients and tells your story

E-COMMERCE
TESTING / INTEGRATION
QUALITY ASSURANCE
LANDING PAGE DEVELOPMENT
CUSTOM STYLE
RESPONSIVE DESIGN

First, our social strategy team will identify the right social media networks for your company. We’ll work with you to define your social media goals, attracting new fans, introducing and selling products to improving your customer relations. Then, we’ll take all information we have gathered to develop a totally customized social media strategy that outlines different types of content specific to your business and brand, design a posting frequency, and tips for cultivating meaningful interactions with your fans. Additionally, we can monitor your brand’s online health by tracking online reviews and identifying opportunities for guest recovery, this way you don’t have to worry about dealing with the behind the scenes stuff and concentrate on building your brand.

SOCIAL STRATEGY
CONTENT CREATION
CONTENT CALENDARS
CUSTOMER ENGAGEMENT
INTERFACE CUSTOMIZATION
SOCIAL MARKETING
AUDIENCE BUILDING
REPUTATION MANAGEMENT
REPORTING
SOCIAL MEDIA ACCOUNT SETUP
SOCIAL MEDIA ACCOUNT MAINTENANCE
SOCIAL MEDIA ACCOUNT MANAGEMENT

Landing pages, banner ads, email campaigns, social marketing are a few ways Digital Marketing speaks through advertising.

Digital Marketing allows you to market to a vast range of users all over the world, all the way down to pinpointing a specific audience based on their location, purchase decisions all the way down to what account they found you through.

SOCIAL MEDIA CAMPAIGNS
EMAIL CRM
CHANNEL CREATION
CONTENT CREATION
CONVERSION TRACKING
REPORTING / ANALYTICS
CASE STUDIES

Being listed on page one of any search result page is no easy feat, and it takes a lot more than great content to get you there. Paid Search Advertising through Bing Ads and Google Ad-words enables you to be on page one for your target searches, provided that your content is relevant and that users are finding it useful or engaging.

SEARCH ADS
DISPLAY ADS
REMARKETING ADS
SHOPPING ADS
PAID SOCIAL ADS
GOOGLE ADS

91% of consumers use email, and of that over 61% of consumers prefer to be contacted through email, making email engagement and brand awareness effortless. With the ability to segment your customers into appropriate email marketing lists, you can target each group more effectively and give them information they are directly looking for.

WELCOME EMAILS
EMAIL NEWSLETTERS
DEDICATED EMAILS
LEAD NURTURING EMAILS
TRANSACTIONAL EMAILS
RE-ENGAGEMENT EMAILS
BRAND STORY EMAILS
REVIEW REQUEST EMAILS

Landing pages, banner ads, email campaigns, social marketing are a few ways Digital Marketing speaks through advertising.

Digital Marketing allows you to market to a vast range of users all over the world, all the way down to pinpointing a specific audience based on their location, purchase decisions all the way down to what account they found you through.

DEVELOP A STRONG CONTENT STRATEGY
WRITE BLOG POSTS
UPDATE EXISTING CONTENT
BUILD AN EDITORIAL CALENDAR
CONTENT PROMOTION
IDENTIFY NEW CONTENT OPPORTUNITIES
MONITOR TRAFFIC

A solid SEO strategy will help your company produce more leads and get discovered by possible customers, but search engines are continually altering and tightening up their criteria for high rankings. We help our customers find the ideal keywords to rank for, re-write content to have a far better chance of discovery, audit and prioritize technical enhancements, get ideas on competitor benchmarking, and much more.

ON-PAGE SEO
OFF-PAGE SEO
TECHNICAL SEO
LOCAL SEO

The success of your business or brand depends on the voice of your customer. Stay informed and Improve customer relationships through review management.

Empower your business or brand by using feedback and reviews to drive your strategies, elevate your customer’s experiences, retain current customers and gain new customers in your market.

MONITOR BRANDS REVIEWS
TRACK REVIEW
CLAIM OR CREATE YOUR BUSINESS PAGE
HANDLES YOUR REVIEWS
MANAGE NEGATIVE REVIEWS
LISTINGS AUDIT
BUSINESS DIRECTORY LISTINGS
CITATIONS LISTINGS